Real estate is not one to push back when it comes to a possibility of social media marketing. In fact, real estate has taken its business to social media to try and utilize platforms to educate buyers. Realtors have started vlogs and blogs alike to detail their own experiences and facilitate consultation between them and prospective buyers. Social media has also been an avenue for real estate companies to communicate and engage in discussion with people who come across their pages or posts. It becomes a real time exchange and offers a quick way to get in touch even past regular office hours.